diff --git a/git-flow-feature b/git-flow-feature
index f362f08..3994729 100644
--- a/git-flow-feature
+++ b/git-flow-feature
@@ -211,11 +211,15 @@
 		require_branches_equal "$DEVELOP_BRANCH" "$ORIGIN/$DEVELOP_BRANCH"
 	fi
 
+	run_pre_hook "$NAME" "$ORIGIN" "$BRANCH" "$BASE"
+
 	# create branch
 	if ! git checkout -b "$BRANCH" "$BASE"; then
 		die "Could not create feature branch '$BRANCH'"
 	fi
 
+	run_post_hook "$NAME" "$ORIGIN" "$BRANCH" "$BASE"
+
 	echo
 	echo "Summary of actions:"
 	echo "- A new branch '$BRANCH' was created, based on '$BASE'"
@@ -296,6 +300,8 @@
 		require_branches_equal "$DEVELOP_BRANCH" "$ORIGIN/$DEVELOP_BRANCH"
 	fi
 
+    run_pre_hook "$NAME" "$ORIGIN" "$BRANCH"
+
 	# if the user wants to rebase, do that first
 	if flag rebase; then
 		if ! git flow feature rebase "$NAME" "$DEVELOP_BRANCH"; then
@@ -331,6 +337,8 @@
 		exit 1
 	fi
 
+    run_post_hook "$NAME" "$ORIGIN" "$BRANCH"
+
 	# when no merge conflict is detected, just clean up the feature branch
 	helper_finish_cleanup
 }
@@ -377,6 +385,8 @@
 	git fetch -q "$ORIGIN"
 	require_branch_absent "$ORIGIN/$BRANCH"
 
+	run_pre_hook "$NAME" "$ORIGIN" "$BRANCH"
+
 	# create remote branch
 	git push "$ORIGIN" "$BRANCH:refs/heads/$BRANCH"
 	git fetch -q "$ORIGIN"
@@ -386,6 +396,8 @@
 	git config "branch.$BRANCH.merge" "refs/heads/$BRANCH"
 	git checkout "$BRANCH"
 
+	run_post_hook "$NAME" "$ORIGIN" "$BRANCH"
+
 	echo
 	echo "Summary of actions:"
 	echo "- A new remote branch '$BRANCH' was created"
@@ -401,12 +413,17 @@
 	# sanity checks
 	require_clean_working_tree
 	require_branch_absent "$BRANCH"
+
+	run_pre_hook "$NAME" "$ORIGIN" "$BRANCH"
+
 	git fetch -q "$ORIGIN"
 	require_branch "$ORIGIN/$BRANCH"
 
 	# create tracking branch
 	git checkout -b "$BRANCH" "$ORIGIN/$BRANCH"
 
+	run_post_hook "$NAME" "$ORIGIN" "$BRANCH"
+
 	echo
 	echo "Summary of actions:"
 	echo "- A new remote tracking branch '$BRANCH' was created"